Daftar isi
#1
Apa Kata Mereka
#2
Sebuah AWALAN
#3
In Split Second
#4
Dunia PR Semakin Kompleks
#5
APAKAH PR ITU POSISI STRATEGIS?
#6
Coba Tanya, Apa Persepsi CEO terhadap PR?
#7
PR Department is Party Department
#8
So, Apa yang Diinginkan CEO Korporasi dari Anda?
#9
SIAPA CEO ITU?
#10
KETAHUI LATAR BELAKANG SERTA BUDAYA CEO ANDA!
#11
CEO: SALAH SATU PEKERJAANTERBERAT DI DUNIA
#12
CCO = CHIEF COMMUNICATION OFFICER
#13
PENTINGNYA MENGETAHUI EKSPEKTASI CEO
#14
REALLY GET TO KNOW YOUR CEO?
#15
FROM THE SIDE OF CEO
#16
Always SAY THANK YOU and CELEBRATE SUCCESS!
#17
SUDAHKAH ANADA MENGENAL SANG CEO?
#18
I NEED PR WITH STRONG PEOPLE SKILL!
#19
I WANT A TEAM PLAYER!
#20
Fleksibel
#21
Selim Bingol-Penasihat yang Tepercaya
#22
CALM UNDER STRESS & SENSE OF HUMOR
#23
ONE OF THISE DAYS ....
#24
Happy Birthday to You . . . . You"re Fired!
#25
BAHASA CEO VS BAHASA PR
#26
Interview With Bill Gates
#27
TEMUKAN INDIKATOR SUKSES ANDA!
#28
THERE"S NO WAY TO MEASURE THIS!
#29
WHERE IS ECUADOR?
#30
Demonstrate Curiosity & Passion about the Business, Not Just PR Function
#31
DO YOUR RESEARCH WELL!
#32
HELP ME COMMUNICATE TO OUR STAFF ABOUT THE FUNDAMENTAL CHANGES WE ARE MAKING!
#33
CEO & 3.200 PR AMBASSADOR-NYA
#34
KNOW YOUR MEDIA
#35
Kemampuan Beradaptasi dengan Teknologi Baru dan Media Sosial
#36
KEEP IT SIMPLE, PLEASE!
#37
Meeting Ala Steve Ballmer - former Ceo of Microsoft
#38
KNOW YOUR CONTENTS!
#39
SPEND TIME & JOIN AN ORGANISATION!
#40
PR HARUS STRATEGIS
#41
BE CREATIVE!
#42
Chapter tanpa judul #42
#43
ALERT ME, PLEASE!
#44
BE AN ADVOCATE & SEE WHAT"S AHEAD!
#45
HEADS UP!
#46
READ NEW TRENDS!
#47
IF YOU STOP LEARNING, YOU'LL LOSE!
#48
VIRUS "I KNOW"
#49
PR & ETHICS
#50
SO WHAT?
#51
GLOBAL MINDSET
#52
MENGAJAR ADALAH BELAJAR!
#53
AT THE END OF THE DAY
#54
THANKS TO
#55
DAFTAR PUSTAKA
#56
Tentang Penulis
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Chapter #29
WHERE IS ECUADOR?
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Ed Whitacre Jr. adalah former Chairman dan CEO dari dua industri terbesar di Amerika Serikat, yaitu General Motors (GM) dan AT&T.
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Chapter 28
THERE"S NO WAY TO MEASURE THIS!
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Chapter 30
Demonstrate Curiosity & Passion about the Business, Not Just PR Function
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